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Lesson 6. The Sales Cadence Methodology

The Sales Cadence methodology utilizes a 13-touch outreach plan delivered over a 30-day period. The cadence incorporates video, voice, email, and social media touches. The structured plan outlines every “client facing” interaction for your appointment setters. Kraig explains the the benefits of integrating persuasive language combined with planned outreach lead to a record number of first-contact meetings. After completing “An Introduction to The Sales Cadence”, you will be equipped with the tools to construct your master outreach plan.

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