Workshops

  • Sale!
    Do you know how to use emails to revive ghosted prospects?  Emails in The Sales Cadence are designed to generate engagement and action from the target to drive them to schedule a meeting with you. If you want to advance more deals, download this guide -- set of email templates included!
  • Sale!
    The research briefing enables sales reps to deeply qualify a prospect and get him or her talking about their pain points. If presented correctly, the research briefing will have your prospect making their own case for your product or solution, just by getting them to open up about their core professional value. If you want to learn how to deeply qualify a prospect and get him or her to start talking about their pain points, this guide is for you!
  • Sale!
    Most sales organizations do not adhere to proven principles for pipeline building. If you want to learn how to effectively engage your prospects for an initial meeting, use the nine Proven Principles for Pipeline Building.
  • Sale!
    Have you required that your professional sales people adopt stringent standards for their in-home studio environments? In today’s new environment of working at home, poor in-home studios, inability to use online tools, and poor presentation skills are a death sentence for any sales organization. If your organization is struggling to optimize your sellers' in-home video studios, this guide is a must-read.
  • Sale!
    Effective prospecting emails look different from flashy, colorful marketing emails. Emails in The Sales Cadence are designed to generate engagement and action from the target to drive them to schedule a meeting with you. Download this guide to access exclusive resources designed to produce results.
  • Sale!
    Video is a critical component of any effective outbound outreach campaign - but not in the sense of corporate marketing or product videos. The purpose of Sales Outreach Videos is not used to inform or educate, but to entice the prospect to engage with you NOW! There are two primary styles of video that are best practices: Cinematic video and Handheld, YouTube-style video.
  • Sale!
    The digital component of any effective sales outreach strategy incorporates email and social media. Prospects need multiple touches before they’re ready to engage; both email and social media are pivotal to prime your targets and expose them to enticing messaging. Less is More is a key principle for digital outreach. Keeping word counts low, avoiding product/benefit language, and driving prospects to clear calls to action with deadlines are all important aspects of digital outreach.
  • Sale!
    In today's competitive business environment, it is harder and harder to make initial, introductory contact with the decision-makers of all companies, big or small. A vast array of gatekeepers, manned and unmanned switchboards, and neglected voicemail boxes faces anyone who tries to contact a company. If you want to learn how to break free of the circle of gatekeepers and get your message across to the people whose opinions and decisions matter the most, get started by downloading the guide today.
  • Sale!
    Most sales reps are not acquainted with how understanding the science of language impacts cold-calling. A key to voice outreach is using proven scripts that adhere to principles for persuasion. Scripts keep sales reps from getting flustered and help them internalize effective language for engaging prospects on cold calls.